Cohen Construction Inc.
The Challenge
Cohen Construction came to Minuteman Press Longwood Digital Agency because they were not satisfied with the results they received from their previous web design agency. The portfolio section was lacking substance and there was no site blog to add engagement. Additionally the design was lacking in clarity and strength, so the owners and the marketing rep wanted to deal with a marketing and design company that they could trust to improve upon their website and make sure that they got a more effective and professional site they could use to promote their business effectively to attract centra Florida customers.
Solution: Website Refresh
To refresh the Cohen Construction website included the following:
- A more informative home page with a slider and more meaningful icons with more internal links.
- Improved and expand upon the existing Services page with larger graphics and icons to attract their target audience.
- Improved upon the projects section with more project details and before and after photos.
- Added a Blog section to highlight the latest industry trends while showcasing related projects.
- Added an easy-to-follow call to action for every page.
Website Design
We wanted to highlight the services that Cohen Construction offers using a well designed and responsive website that is unique and easy to navigate. We went with clean design and used professional images to showcase different services and projects throughout the website. We added different features for easy conversions including the options to call, chat, and send email. Additionally, clients are able to schedule an appointment with a project manager at any time.
Results
The owners were very impressed with the turnaround, new design, creativity, and functionality of the website. The website has enhanced Cohen Construction’s online presence and attracted more of the targeted audience to their business. The new website highlights their services and projects and represents their business as they desired it to. The client is so pleased that they have agreed to allow Minuteman Press Longwood Digital Agency to continue to update and maintain content on their website, adding new projects, blog articles, and new technology for added functionality.